This tech brand’s anime series made me turn in my weeb badge

Adata’s subsidiary brand XPG has just come out with an anime series called Xtreme Saga starring its ambassador Mera, a red-headed fireball with a heart of gold. And while her kawaii semblance truly melts my heart, there appears to be an ulterior motive here. There’s something web3 shaped lurking under that adorable facade.

XPG’s area of expertise lies in PC components. It makes RAM, fans and PSUs, as well as peripherals and pre-built systems. Why the company has decided to branch out into “transmedia” storytelling is utterly beyond me, but I figured I’d give it a go. How bad could it be?

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