Microsoft renews the ‘XCLOUD’ for Xbox Cloud Gaming

What you need to know

  • XCloud was the code name for what is now known as Xbox Cloud Gaming. 
  • Xbox Cloud Gaming gives you access to dozens of Xbox games playable on the web, Android, Xbox consoles, and some select smart TVs.
  • Microsoft has renewed the “XCLOUD” trademark name, but will they ever use the brand?

Don’t call it XCloud! Or, maybe, do?

When Microsoft first debuted its long-in-waiting Xbox cloud streaming platform, it was under the project codename XCloud, which is sharp and punchy, and memorable. Since then, however, the official name has moved over to Xbox Cloud Gaming, which is functional, but not exactly what I’d describe as fun. Perhaps Microsoft agrees?

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